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Addressable launches Wallet-Based Ad Retargeting, WeBank introduces POTOS blockchain

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  • Addressable has launched a Wallet-Based Ad Retargeting feature that allows marketers to re-engage wallet holders in decentralized environments, addressing challenges in Web3 marketing by linking wallet addresses to mainstream advertising platforms. (📰CoinTrust)
  • The Crypto Content Creator Campus will host the ‘Beach Content Creation Challenge’ in Bali from April 10 to 13, 2025, bringing together over 150 KOLs to create content in video, music, and graphic forms under the guidance of industry mentors. (📰ChainCatcher)
  • The Hong Kong Web3 Festival opened amid global market turmoil, with local officials expressing optimism about the Web3 industry’s future and urging businesses to choose Hong Kong for their projects. (📰South China Morning Post)
  • WeBank Technology Services launched POTOS, a blockchain infrastructure for tokenization targeting Hong Kong’s Web3 ecosystem, aiming to enhance trust and compliance in the industry. (📰ledgerinsights.com)
  • BigBang DAO has partnered with Bitgert to integrate AI with decentralized governance, aiming to enhance community development and innovation in the DeFi space. (📰BlockchainReporter)
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